5 Ways to Make Your Food Blog Stand Out
The food blogging community, while not as saturated as the tech blogging community, is growing in leaps and bounds every day. How, then, do you make your food blog stand out? Here, some quick tips to keep in mind:
Be unique.
This might seem easier said than done, but truly successful food blogs are popular because there’s something unique about them. For example:
- The Pioneer Woman Cooks is interesting because Ree has a unique viewpoint: she lives out in the middle of nowhere, homeschools her children, and shares some of the most comforting “comfort food” recipes we’ve ever seen.
- They Draw and Cook features recipes in beautiful art form (as seen above).
- The Kitchn features not only food recipes and how-tos, but tours of inspiring real-life kitchens and cool kitchen gadgets.
Be yourself.
This is, actually, the easy way to be unique- be yourself, because you are unique. There is nobody in the world exactly like you, and that’s what will make your food blog unique. A good example is the popular food blog Gluten Free Girl, who writes about delicious gluten-free dishes because she herself has celiac disease.
Don’t sweat the small stuff.
The Internet is full of advice on improving your blog (this site included!) There are 101 ways to do it, from selecting and tweaking a theme or template, to gathering followers on Social Media networks… but at the end of the day, what matters most is your content. Write with passion, write from your heart, and however plain or non-flashy your food blog looks, people will come. To read.
Have fun.
You probably started a food blog because you thought it would be fun. And it should be, and it can be. Don’t ever lose sight of that: have fun.
Don’t be shy.
Your readers want to hear your opinion and adventures, whether it’s about a particularly delicious restaurant meal you recently had, which Chocolate Chip Cookie recipe has finally won you over, or how your last souffle failed horribly. Don’t be afraid to share both your successes and failures- they’re what make you human. Because ultimately, that’s why we read blogs: because of the human beings behind them.
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